RACING IS LIFE
RACING IS LIFE
OneTrackMind × AlterEgo Collaboration
Ten years of Simola. Late nights, broken motors, one class win, and a lot of starting again.
Spectators see a day. Competitors prepare for a year.
This shirt is for the year.
OneTrackMind tells the story. AlterEgo puts it on your back.
Same design, new color every run.
Some people watch racing.
Others live it.
Early mornings. Late nights. Endless preparation for a few perfect laps.
Racing Is Life, Everything Else Is Preparation is a statement for those who understand that the real work happens long before the lights go out. Every adjustment, every rebuild, every practice session - all leading to the moment that matters.
For drivers, builders, and those who know the track is where everything else makes sense.
AlterEgo - Expressive Casualwear for Petrolheads.
#expressyourself
Soft, breathable, and built to sit quietly in your wardrobe until the moment you need effortless clarity. This lightweight jersey tee wears like a second skin - Airlume combed and ring-spun cotton keeps it airy during long days while the retail crew neckline and side seams hold a tidy, structured silhouette. Subtle front lettering and a tiny back detail read like a private nod to folks who notice the small things. It layers under a jacket for meetings, pairs with jeans for weekend errands, and feels calm and intentional when worn on a day that needs order. For those who care about craft and comfort, this tee brings refined minimalism and responsible manufacturing together in one understated piece.
Product features
- 100% Airlume combed & ring-spun cotton (lightweight 4.2 oz/yd²)
- Ribbed knit collar with seam and shoulder tape for shape retention
- Side seams for improved structure and longer wear
- Tear-away label; REACH certified; adult sizing
- DTF/DTG printed details on front and sleeve; made with ethically certified manufacturing
Care instructions
- Machine wash: cold (max 30C or 90F)
- Non-chlorine: bleach as needed
- Tumble dry: low heat
- Iron, steam or dry: medium heat
- Do not dryclean.
| XS | S | M | L | XL | 2XL | 3XL | 4XL | |
|---|---|---|---|---|---|---|---|---|
| Width, in | 16.50 | 18.00 | 20.00 | 22.00 | 24.00 | 26.00 | 28.00 | 30.00 |
| Length, in | 27.00 | 28.00 | 29.00 | 30.00 | 31.00 | 32.00 | 33.00 | 34.00 |
| Sleeve length, in | 8.60 | 8.90 | 9.20 | 9.50 | 9.70 | 10.00 | 10.40 | 10.80 |
| Size tolerance, in | 1.50 | 1.50 | 1.50 | 1.50 | 1.50 | 1.50 | 1.50 | 1.50 |